In years past, many companies and their sales people relied on selling tactics to sell their offerings. They conveyed rehearsed value propositions. They gave away logoed items to promote their brand. They processed their client prospects through scripted sales systems. In some cases, they employed clever if not aggressive closing tactics such as “if I can …
Three Characteristics of Successful Sales People Read More »
Regardless of a company’s product, service, market, or industry, there is competition. For most companies, competition is fierce and intensifying. Adding to the threats from rival competitors are ever more demanding customers. Customers armed with multiple supplier options continue to ask for more. They want more services, features, and attractive terms, yet often don’t want …
Is Your Organization’s Challenge External or Internal? Read More »
Should you or your colleagues at work understand profit even if you aren’t measured on it? Should employees at all levels care about your organization’s profitability? Does having an understanding of finances help employees make the right decisions? Of course the answers are “yes”. Ensuring financial profitability is everyone’s responsibility. The organization you work for …
Do you generally communicate at a detailed level or high level? Given your role, should you typically talk in general terms or specifics? The answer of course is that it depends, but many people apparently don’t know what it depends on. Have you ever attended a seminar where the speaker stayed at such a high …
Which is more important—having a great idea or being able to communicate your great idea? Building a great product or being able to sell your product? Making valuable contributions or gaining unpretentious exposure for your contributions? Being an engineering manager with deep engineering expertise or having the ability to rally your team behind a new …
