Effective Communications

Pushing vs Pulling

Guess what improvement area people want help with most often? Communications. Why? Great communicators are the best leaders. They are the most influential and persuasive. They build the highest performing organizations. They make the most money.

Which is more important—having a great idea or being able to communicate your great idea? Building a great product or being able to sell your product? Making valuable contributions or gaining unpretentious exposure for your contributions? Being an engineering manager with deep engineering expertise or having the ability to rally your team behind a new